About
Product designer with close to 4 years of experience building fintech products from zero to launch. Sole designer at an early-stage startup, responsible for end-to-end product design, user research, branding, and front-end implementation. Recently started building with code alongside design.
Experience
Peek
- Led product design across web (net worth tracking) and mobile (expense tracking), from concept to 100 paying users and $15.8K ARR
- Designed portfolio insights: overlap detection, concentration risk scoring, and peer benchmarking across age, background, and location
- Redesigned mobile expense tracking around behavioral tagging, replacing auto-categorization. Reached 125K+ users
- Established brand identity: mascot system, tone of voice, and visual language
Bluejay Finance
- Designed end-to-end product experiences across multiple pivots: stablecoins, token launches, and a private credit marketplace
- Defined the information architecture for the deal detail page, balancing investor transparency with originator privacy through progressive disclosure and a tabbed layout
- Owned design for onboarding, KYC verification, portfolio tracking, referral system, and an insights blog. Team grew platform to $600K AUM and raised $4M in funding
Side Projects
- Designed and built a bilingual letter app for wedding guests with a custom handwriting font. First app built entirely with code
- Built a journaling app that auto-categorizes entries but hides tags during writing to prevent self-performance bias
Education
Bachelor of Psychology, Second Major in Communication Studies
Skills
Figma
Product Design
User Research
Prototyping
Design Systems
Brand Identity
Information Architecture
Usability Testing